Our Story

It all started with one of Northern Nevada’s radio pioneers taking a risk and moving his family of six from Winnemucca to Fallon to start a radio station. His dream went on the air in 1957, and more than fifty years later, the family still sits the helm.

We couldn’t be prouder to have grown along with northern Nevada – and all of you.

This site is our link to you, our listeners.  We hope you’ll check out the day’s offerings from the Trading Post and make us your soundtrack of the day by tuning in to Country 980 or K2FM 99.5.

If you’re looking to connect with us, please don’t hesitate.

Billing, Sales and Management | (775) 423-2243